College admissions are drawing to a close for the year with most letters being sent out this week, reports today’s USA Today (link, anyone?), and Dartmouth College sets the standard for follow-through with admitted students. The article describes one prospective student, from L.A., as having been “showered with attention from Dartmouth College ever since she learned she was admitted a few weeks ago.” Says the student, “It’s a refreshing change in the anonymous world of college admissions… It has definitely increased my interest.” The article cites such “ramped up marketing” by colleges as a response to shaky admissions amidst a weak economy and “fears about travel and security.”